Film · A software launch
A 30-second film for a product launch
A product that stops decisions getting lost in meetings, and one line of brief: show that. No footage, no brand film, launch in a week.
01The problem
A product that stops decisions getting lost in meetings, and one line of brief: show that. No footage, no brand film, launch in a week.
02What we built
- The problem, the brand, the product and the call to action in thirty seconds
- An original score written to picture
- Cut-downs at 6 and 15 seconds for the ads
03The result
The film ran as the launch post and as the ad for three months, and brought the waitlist.